html,body{margin:0}img,video{max-width:100%}[hidden]{display:none!important}

/* Layout: Apple-style product page — quiet nav, centred thesis, two alternating product chapters with drawn UI, single contact close */
:root{
  --bg:#ffffff; --bg-alt:#f5f5f7; --fg:#1d1d1f; --muted:#6e6e73; --line:#d2d2d7;
  --accent:#0a66d8; --accent-ink:#ffffff; --panel:#ffffff; --ok:#1f9d55; --warn:#c77700;
  --display:-apple-system,BlinkMacSystemFont,"SF Pro Display","Segoe UI Variable Display","Segoe UI",system-ui,sans-serif;
  --text:-apple-system,BlinkMacSystemFont,"SF Pro Text","Segoe UI Variable Text","Segoe UI",system-ui,sans-serif;
  color-scheme:light;
  --mono:ui-monospace,"SF Mono","Cascadia Mono",Consolas,monospace;
}

*{box-sizing:border-box}
body{background:var(--bg);color:var(--fg);font:17px/1.5 var(--text);-webkit-font-smoothing:antialiased;letter-spacing:-.01em}
a{color:var(--accent);text-decoration:none}
a:hover{text-decoration:underline}
:focus-visible{outline:2px solid var(--accent);outline-offset:3px;border-radius:6px}
.wrap{max-width:1040px;margin:0 auto;padding-inline:22px}
h1,h2,h3{font-family:var(--display);text-wrap:balance;margin:0;letter-spacing:-.025em}

/* nav */
nav{position:sticky;top:env(safe-area-inset-top,0px);z-index:10;background:color-mix(in srgb,var(--bg) 80%,transparent);backdrop-filter:saturate(180%) blur(20px);-webkit-backdrop-filter:saturate(180%) blur(20px);border-bottom:1px solid var(--line)}
nav .wrap{display:flex;align-items:center;justify-content:space-between;gap:16px;height:52px}
.brand{font-family:var(--display);font-weight:600;font-size:17px;color:var(--fg)}
.brand:hover{text-decoration:none}
nav ul{display:flex;gap:24px;list-style:none;margin:0;padding:0;font-size:13px}
nav ul a{color:var(--fg);opacity:.8}
nav ul a{white-space:nowrap}
@media (max-width:600px){nav ul li.hide-sm{display:none} nav ul{gap:18px}}

/* buttons */
.btns{display:flex;flex-wrap:wrap;gap:14px;justify-content:center;align-items:center}
.btn{display:inline-block;padding:11px 22px;border-radius:980px;font-size:16px;font-weight:500;border:0;cursor:pointer;font-family:var(--text)}
.btn-primary{background:var(--accent);color:var(--accent-ink)}
.btn-primary:hover{text-decoration:none;filter:brightness(1.08)}
.link-more::after{content:" ›"}

/* hero */
.hero{text-align:center;padding-block:96px 72px}
.eyebrow{font-size:14px;font-weight:600;color:var(--muted);letter-spacing:.02em;margin:0 0 14px}
.hero h1{font-size:clamp(40px,7vw,76px);font-weight:700;line-height:1.04}
.hero p.lede{font-size:clamp(19px,2.4vw,24px);color:var(--muted);max-width:640px;margin:22px auto 34px;line-height:1.4}

/* product chapters */
section.chapter{padding-block:88px}
section.alt{background:var(--bg-alt)}
.chapter header{text-align:center;margin-bottom:52px}
.chapter h2{font-size:clamp(34px,5.4vw,56px);font-weight:700;line-height:1.06}
.chapter .tag{font-size:clamp(19px,2.4vw,24px);color:var(--muted);max-width:620px;margin:16px auto 26px;line-height:1.4}
.product-name{font-size:15px;font-weight:600;color:var(--accent);margin-bottom:10px;display:block}

/* drawn UI */
.device{max-width:880px;margin:0 auto;border-radius:18px;background:var(--panel);border:1px solid var(--line);box-shadow:0 30px 60px -30px rgba(0,0,0,.25);overflow:hidden}
.device .bar{display:flex;align-items:center;gap:7px;padding:12px 16px;border-bottom:1px solid var(--line)}
.device .bar i{width:11px;height:11px;border-radius:50%;background:var(--line);display:block}
.device .bar span{margin-left:12px;font:12px var(--mono);color:var(--muted);min-width:0;overflow:hidden;text-overflow:ellipsis;white-space:nowrap}
.device .body{padding:22px;overflow-x:auto}
.ui-title{font-family:var(--display);font-weight:600;font-size:18px;margin:0 0 14px}
.rows{display:grid;gap:10px;min-width:520px}
.row{display:grid;grid-template-columns:1.6fr 1fr auto;gap:14px;align-items:center;padding:12px 14px;border-radius:12px;background:var(--bg-alt);font-size:14px}
.row .k{font-weight:600}
.row .s{color:var(--muted);font-size:13px}
.pill{font-size:12px;font-weight:600;padding:4px 10px;border-radius:980px;white-space:nowrap;border:1px solid currentColor}
.pill.ok{color:var(--ok)} .pill.wait{color:var(--warn)} .pill.go{color:var(--accent)} .pill.mute{color:var(--muted)}
.ui-note{font-size:12px;color:var(--muted);margin:14px 2px 0}
@media (max-width:600px){
  .device .body{padding:16px}
  .rows{min-width:0}
  .row{grid-template-columns:minmax(0,1fr) auto}
  .row > .s{display:none}
}

/* features */
.features{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:40px;margin-top:64px}
.features h3{font-size:21px;font-weight:600;margin-bottom:8px}
.features p{margin:0;color:var(--muted);font-size:16px}
@media (max-width:760px){.features{grid-template-columns:1fr;gap:28px}}

/* steps (a real sequence) */
.steps{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:18px;margin-top:56px;counter-reset:s}
.step{border-top:1px solid var(--line);padding-top:16px}
.step b{display:block;font:600 13px var(--mono);color:var(--accent);margin-bottom:6px}
.step h3{font-size:17px;font-weight:600;margin-bottom:4px}
.step p{margin:0;font-size:15px;color:var(--muted)}
@media (max-width:760px){.steps{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (max-width:420px){.steps{grid-template-columns:1fr}}

/* showcase */
.proof{text-align:center;padding-block:88px}
.proof h2{font-size:clamp(30px,4.6vw,48px);font-weight:700}
.proof p{color:var(--muted);max-width:620px;margin:16px auto 0;font-size:19px}
.reels{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:24px;margin-top:44px;text-align:left}
.reel{margin:0;display:grid;gap:12px}
.reel video{width:100%;aspect-ratio:9/16;max-width:100%;object-fit:cover;border-radius:18px;background:var(--panel);display:block}
.reel figcaption b{display:block;font-size:16px}
.reel figcaption span{font-size:14px;color:var(--muted)}
@media (max-width:760px){.reels{grid-template-columns:minmax(0,320px);justify-content:center}}

/* faq */
.faq{padding-block:96px}
.narrow{max-width:760px}
.faq-head{text-align:center;margin-bottom:34px}
.faq-head h2{font-size:clamp(34px,5.4vw,56px);font-weight:700}
.faq-head p{color:var(--muted);font-size:19px;margin:14px 0 0}
.ask{display:flex;gap:10px;padding:6px 6px 6px 20px;border-radius:980px;border:1px solid var(--line);background:var(--bg-alt)}
.ask:focus-within{border-color:var(--accent)}
.ask input{flex:1;min-width:0;border:0;background:transparent;color:var(--fg);font:17px var(--text);outline:none}
.ask .btn:disabled{opacity:.5;cursor:default}
.answer{margin-top:18px;padding:20px 22px;border-radius:18px;background:var(--bg-alt)}
.answer-label{margin:0 0 6px;font-size:13px;font-weight:600;color:var(--accent)}
#answer-text{white-space:pre-wrap;font-size:17px}
.answer-foot{margin:14px 0 0;font-size:13px;color:var(--muted)}
.nowrap{white-space:nowrap}
.faq-list{margin-top:48px}
.faq-group{font-size:13px;font-weight:600;color:var(--muted);letter-spacing:.04em;text-transform:uppercase;margin:34px 0 6px}
details{border-bottom:1px solid var(--line)}
summary{cursor:pointer;list-style:none;padding-block:18px;font-size:19px;font-weight:600;display:flex;justify-content:space-between;gap:16px}
summary::-webkit-details-marker{display:none}
summary::after{content:"+";color:var(--accent);font-weight:400;font-size:24px;line-height:1}
details[open] summary::after{content:"−"}
details p{margin:0 0 20px;color:var(--muted);max-width:65ch}
.sr{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0)}

/* contact */
.contact{text-align:center;padding-block:96px}
.contact h2{font-size:clamp(34px,5.4vw,56px);font-weight:700}
.contact p{color:var(--muted);font-size:19px;max-width:560px;margin:16px auto 30px}
.email{display:inline-flex;flex-wrap:wrap;align-items:center;justify-content:center;gap:12px;padding:10px 10px 10px 22px;border-radius:980px;background:var(--bg-alt);border:1px solid var(--line)}
.email code{font:500 17px var(--text);user-select:all;word-break:break-all}
.copy-status{display:block;min-height:22px;margin-top:12px;font-size:14px;color:var(--muted)}
.btn-ghost{background:transparent;color:var(--accent);border:1px solid var(--accent)}
.or-email{font-size:15px!important;margin:40px auto 12px!important}

/* audience */
.audience{margin-top:64px;padding:32px;border-radius:22px;background:var(--panel);border:1px solid var(--line)}
.audience-label{margin:0 0 18px;font-size:13px;font-weight:600;letter-spacing:.06em;text-transform:uppercase;color:var(--accent)}
.audience-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:32px}
.audience h3{font-size:19px;font-weight:600;margin-bottom:6px}
.audience p{margin:0;color:var(--muted);font-size:15px}
@media (max-width:760px){.audience{padding:24px}.audience-grid{grid-template-columns:1fr;gap:22px}}

/* real screenshot */
.shot{max-width:880px;margin:0 auto}
.shot img{display:block;width:100%;height:auto;border-radius:18px;border:1px solid var(--line);box-shadow:0 30px 60px -30px rgba(0,0,0,.25)}
.shot figcaption{font-size:13px;color:var(--muted);text-align:center;margin-top:12px}
.shots{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:28px;max-width:1040px;margin:0 auto}
.shots .shot{margin:0;max-width:none}
.shots .shot figcaption{font-size:15px;text-align:left}
.shots .shot figcaption b{color:var(--fg)}
.shots-note{text-align:center;font-size:13px;color:var(--muted);margin:18px 0 0}
@media (max-width:760px){.shots{grid-template-columns:1fr;gap:32px}}

/* enquiry form */
.enquiry{max-width:640px;margin:0 auto;text-align:left;display:grid;gap:16px}
.field-row{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:16px}
@media (max-width:560px){.field-row{grid-template-columns:1fr}}
.field{display:grid;gap:6px;min-width:0}
.field label{font-size:14px;font-weight:600}
.opt{font-weight:400;color:var(--muted)}
.field input,.field select,.field textarea{width:100%;font:16px var(--text);color:var(--fg);background:var(--bg-alt);border:1px solid var(--line);border-radius:12px;padding:12px 14px}
.field textarea{resize:vertical}
.field input:focus,.field select:focus,.field textarea:focus{outline:none;border-color:var(--accent)}
.hp{position:absolute;left:-9999px;width:1px;height:1px;overflow:hidden}
.form-foot{display:flex;flex-wrap:wrap;align-items:center;gap:14px}
.contact .form-note{margin:0;font-size:13px;max-width:none}
.contact .form-status{margin:0;font-size:15px;min-height:22px;max-width:none}
.form-status.ok{color:var(--ok)} .form-status.err{color:var(--warn)}
.foot-links a{color:var(--muted);text-decoration:underline}
.features .h3{font-size:21px;font-weight:600;line-height:1.25;margin:0 0 8px;letter-spacing:-.015em}
.eyebrow a{color:inherit}
nav a[aria-current="page"]{color:var(--accent);opacity:1}

footer{border-top:1px solid var(--line);padding-block:22px;font-size:12px;color:var(--muted)}
footer .wrap{display:flex;flex-wrap:wrap;justify-content:space-between;gap:10px}

@media (prefers-reduced-motion:no-preference){
  .hero h1,.hero .lede,.hero .btns{animation:rise .8s cubic-bezier(.2,.7,.2,1) both}
  .hero .lede{animation-delay:.08s}.hero .btns{animation-delay:.16s}
  @keyframes rise{from{transform:translateY(14px)}to{transform:none}}
}

/* home: products + guides */
.products{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:28px}
.product-card{display:flex;flex-direction:column;border-radius:22px;background:var(--panel);border:1px solid var(--line);overflow:hidden;color:var(--fg);text-decoration:none;transition:transform .2s,box-shadow .2s}
.product-card:hover{text-decoration:none;transform:translateY(-3px);box-shadow:0 24px 50px -30px rgba(0,0,0,.35)}
.product-card img{display:block;width:100%;height:auto;aspect-ratio:1100/610;object-fit:cover;object-position:top left;border-bottom:1px solid var(--line)}
.product-body{padding:26px 28px 30px;display:grid;gap:10px}
.product-body .product-name{margin:0}
.product-body h3{font-size:24px;font-weight:700;line-height:1.2}
.product-body p{margin:0;color:var(--muted)}
.product-body ul{margin:4px 0 6px;padding-left:20px;color:var(--muted);font-size:15px;display:grid;gap:4px}
.product-body .link-more{color:var(--accent);font-weight:500}
.aside-note{text-align:center;color:var(--muted);margin:36px 0 0}
.guide-cards{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:24px}
.guide-card{display:grid;gap:10px;padding:28px;border-radius:22px;background:var(--panel);border:1px solid var(--line);color:var(--fg);text-decoration:none}
.guide-card:hover{text-decoration:none;border-color:var(--accent)}
.guide-kind{font-size:13px;font-weight:600;color:var(--accent)}
.guide-card h3{font-size:21px;font-weight:600;line-height:1.25}
.guide-card p{margin:0;color:var(--muted);font-size:16px}
@media (max-width:760px){.products,.guide-cards{grid-template-columns:1fr}.product-body{padding:22px}}
@media (prefers-reduced-motion:reduce){.product-card{transition:none}.product-card:hover{transform:none}}

/* guides / articles */
.article{max-width:720px;margin:0 auto;padding-inline:22px;padding-block:56px 40px}
.article .crumbs{font-size:14px;color:var(--muted);margin:0 0 18px}
.article .crumbs a{color:inherit}
.article h1{font-size:clamp(34px,5.6vw,52px);font-weight:700;line-height:1.08;margin-bottom:16px}
.article .standfirst{font-size:21px;color:var(--muted);line-height:1.45;margin:0 0 10px}
.article .meta{font-size:14px;color:var(--muted);margin:0 0 36px}
.article h2{font-size:28px;font-weight:700;line-height:1.2;margin:44px 0 12px}
.article h3{font-size:20px;font-weight:600;margin:28px 0 8px}
.article p,.article li{font-size:18px;line-height:1.65}
.article ul,.article ol{padding-left:24px;display:grid;gap:6px}
.article .callout{background:var(--bg-alt);border-radius:16px;padding:20px 22px;margin:28px 0}
.article .callout p{margin:0;font-size:17px}
.article .template{background:var(--bg-alt);border:1px solid var(--line);border-radius:14px;padding:18px 20px;margin:12px 0 24px;white-space:pre-wrap;font:15px/1.6 var(--mono);overflow-x:auto}
.article .cta{margin:48px 0 0;padding:28px;border-radius:22px;border:1px solid var(--line);background:var(--panel)}
.article .cta h2{margin:0 0 8px;font-size:24px}
.article .cta p{margin:0 0 18px;color:var(--muted)}
.guides-list{max-width:880px;margin:0 auto;padding-inline:22px;padding-block:56px 80px}

/* links inside text are underlined, not colour-only */
p a:not(.btn):not(.link-more),li a:not(.btn),.aside-note a{text-decoration:underline;text-underline-offset:2px}